How to Become a Virtual Merchant: 6 Steps
A virtual merchant is someone who will provide goods or services to customers, and can accept payments from anywhere. Being able to accept credit card payments, or to use your mobile device to accept payments on the go, can provide you with many advantages.
As long as you already have a good product or service to sell, becoming a virtual merchant should be fairly simple. Here are a few tips to help you get started.
🏧 1. Create your professional website
A virtual merchant should have a website to present their products or services, and to allow their customers to shop and place their orders online. Nowadays, an online presence is often the key to a successful business.
If you don’t already have a great website, create one, or hire a professional to create it for you so you will make the most of your online store.
🏧 2. Choose your payment solution provider
There are many providers of payment solutions for virtual merchants, and you will have to find one that can meet your needs. Different providers offer different payment options, setup fees, processing fees and benefits.
Search for a renowned payment solution provider that is already working with many small and large business owners. Ask other virtual merchants for recommendations, or go online and research your different options.
🏧 3. Create your virtual merchant account
Once you have found a provider of payment solutions that can meet your needs, go ahead and create your virtual merchant account with them. With your virtual merchant account, you will have access to a payment gateway that will allow you to accept different forms of payments.
You will also be able to integrate an e-commerce solution to your website, to make it easy for your customers to pay for your products or services, no matter where they are located in the world.
🏧 4. Choose your payment processing options
Your provider of payment solutions will offer you many ways to process the payments of your customers. You can select all of these options, or only the ones that make sense for you, for your business and for your customers.
You should be able to accept online payments, but also to accept payments with your mobile device or with a credit card terminal. If some of your customers prefer to pay over the phone or by mail, you can offer them this option as well.
🏧 5. Use a virtual terminal with your mobile device
If you own a smartphone or a tablet, your payment solution provider can provide you with a virtual terminal that will make it easy for you to accept payments with your mobile device while you are on the go.
A virtual terminal is a card reader you can attach to your mobile device. It’s easy to install and to use, and it allows you to process credit cards payments. After your customers have completed their payments, you will easily send them their receipts by email.
🏧 6. Use a traditional credit card terminal
If you don’t have a mobile device, or if you prefer using a traditional credit card terminal, this is another option that your payment solution provider can provide you with.
Countertop terminals are perfect for retail stores and professional services, while wireless terminals are a better option if you need to bring your point of payment to your customers.
No matter which option you choose, your customers will appreciate the fact that you can accept different forms of payments as a virtual merchant, and that they won’t have to change their habits if they are interested in your products or services.